Honda introduces Unicorn motorcycle

According to Honda Manufacturing (Nigeria) Ltd, the company recently introduced the Honda CB Unicorn motorcycle to the Nigerian market in an effort to elevate the bar for performance in the industry.

Hirohide Ichikawa, the managing director of Honda Nigeria Limited, who made the announcement, described the new product as "extremely reliable for commercial and private use" during his keynote talk.

According to him, the Honda Unicorn is designed to perfection after extensive engagement with Honda’s business partners, the distribution value chain and personal users, adding that the motorcycle is popular in India and the Middle.

He claims that after extensive consultation with Honda's business partners, the distribution value chain, and individual users, the Honda Unicorn is perfectly designed. He also claims that the motorcycle is well-liked in India and the Middle East, where the company reported sales of more than 150,000 units in a calendar year.

Ichikawa clarified that despite Nigeria's current economic situation, the company chose to introduce the Honda Unicorn.

“We are particularly proud that the Honda Unicorn is being launched today under the present difficult operating terrain in Nigeria. This doesn’t only symbolise the hope for a better future but also expresses our continued belief and trust in the Nigerian dream,” he added

In a presentation, the company's sales manager, Olabade Badejo, stated that the Unicorn motorcycle stands out because it is practical for riders and its parts are readily available.

“It is best in fuel consumption, it guarantees high quality and durability. It has high resale value.”

The motorcycle is marketed to both individual and business clients, the company claims, and it may also be used by bank dispatch riders, delivery companies, businesses, leisure riders, and security agencies for patrol.

Badejo emphasized the company's plan to start safety riding training in April 2023 to improve riders' riding skills, boost profitability, and improve the organization's reputation for safety. He added that Honda motorcycles are used in more than 175 countries.

The training, he continued, would concentrate on riding mechanics, accident prevention, cornering techniques, balance, and braking systems.